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Copywriting is not an optional extra, it’s part of the design process!

by Alan Shanley | Apr 18, 2018 | Content Marketing

Copywriting is not an optional extra, it’s part of the design process! One of WB Yeats’ finest poems (in my opinion at least), About School Children, poses the question “how can we know the dancer from the dance?”. I’m guessing this is a rhetorical question: he’s...
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