Showersave

Engaging Website

The Challenge

With showersave’s product being a relatively complicated waste water heat recovery system used in ordinary homes, the key challenge for us was to tell the story of the product using simple, jargon-free language that everyone could understand

The Solution

Working with the client, by asking a lot of questions, we were able to demonstrate that ‘dumbing down’ the product’s features was the key to illustrating the benefits to the homeowner. By simplifying the product in this way, the result was an engaging website with a dramatically lower bounce rate.

Did you know?

At 45 letters, “Pneumonoultramicroscopicsilicovolcanoconiosis” - a type of lung disease – is the longest word in the English language

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‘Queueing’ is the only word with five consecutive vowels: perfect for playing hangman!

Did you know?

4000 new words are added to the dictionary every year!

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Month, orange, silver, and purple do not rhyme with any other word

Did you know?

The most commonly used letter in the English language is 'E': it appears in approximately 11% of all words and is 57 times more common than 'Q'!. 

Did you know?

There are 7 ways to spell the sound ‘ee’ in English. This sentence contains all of them: ‘He believed Caesar could see people seizing the seas’

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It is estimated that a new word is created every 98 minutes

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At 15 letters, ‘uncopyrightable’ is the longest word containing no repeating letters

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Author Ernest Vincent Wright wrote a 50,000-word novel without once using the letter ‘E’!

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At 8 letters, ‘aegilops’ is the longest word in English with all its letters in alphabetical order

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At 6 letters, ‘eunoia’ is the shortest word in the English language that contains all five main vowels

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Dreamt is the only word in the English language that ends in the letters ‘MT’

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At 10 letters, ‘scraunched’ is the longest one syllable word in the English language.

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At 3 letters, the shortest sentence in the English language is ‘I am’

Did you know?

At 7 letters, the longest word in the English language, without a vowel, is ‘rhythms’