PAC NI
Website Content
The Challenge
As a large electrical contractor and leading specialist in process automation and calibration services to the manufacturing industry, PAC NI was well-regarded by its customers, for the quality of the services they delivered. However, in a competitive and crowded market, the big problem they faced was how to stand out from the crowd, so they would be seen as being different & better than their competitors.
The Solution
Working with Sugar Rush Creative, The Right Words helped give the company a more professional feel by creating strong, straightforward, jargon-free content that provided customers with the information they needed for each of the different services offered. The result was a website that stood out as the best in its field in terms of design, UX /UI, tone of voice, and content.