EazyCity
Website Content
The Challenge
As Europe’s leading work abroad agency, taking the pain out of working and studying abroad, EazyCity was already a very successful company. However, the brand had become a little tired and dated and as a result, no longer reflected the size and status of what was now a market-leading, global business.
The Solution
Working directly with the EazyCity marketing team, The Right Words was employed to undertake the mammoth task of completely re-writing this huge, content-rich website. The brief was to create a fresh new tone of voice that was sophisticated, modern, warm, and of course, fun; this tone was then incorporated into every page of the new website, resulting in an engaging website where ecommerce meets library.