Ask an Architect
Website Content
The Challenge
The Jill Todd Trust was established in commemoration of Jill Todd’s talented life which was taken after a short but aggressive cancer-related illness. Jill was only 23 and the daughter of local architect Barrie Todd.
When the trust asked us if we would be willing to provide pro-bono copywriting services to help them bring their website – and their message – to life, we were delighted to do our bit to help a great cause.
The Solution
As a charitable trust, the website was critical to the success of the ‘Ask an Architect’ initiative, in terms of raising both awareness and donations. That’s why the first step involved me meeting with Barrie to find out about Jill, the trust, the goals of the Trust, and the ‘Ask an Architect’ campaign itself. The result was a beautifully designed website that resulted in an effective fundraising campaign.